Bay Area's Super Bowl 50 could be most profitable sports event in US

SAN FRANCISCO (KGO) -- For all the logistical challenges associated with hosting a Super Bowl, the Bay Area does stand to make a ton of money. In fact, new numbers show Super Bowl 50 will likely be the most profitable sporting event ever in the U.S.

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Whether you're rooting for the Denver Broncos or the Carolina Panthers, there will be more than just one Super Bowl winner. The NFL and other game-related organizations are expecting a bigger than ever payday.

Super Bowl 50 is expected to rake in super profits. According to an article on Forbes, this year's Super Bowl is on pace to be the country's most profitable sporting event ever.

The game is especially good for business for several reasons.

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First, it's not just any Super Bowl, this is Super Bowl 50. It's a milestone for the NFL; one that's been promoted and planned for, for years.

The game is being played in Silicon Valley, one of the wealthiest places in the United States and home to some of the world's biggest tech companies.

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Some executives are on the host committee. Apple is a sponsor. And companies like Google and Twitter will help promote the game.

One million Broncos and Panthers fans are expected to visit the Bay Area. Usually festivities last a week. This year, the celebration is 10 days.

Super Bowl City and the NFL Experience open this weekend.

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And finally, the ads. Super Bowl commercials are another celebrated game day tradition.

This year, one 30 second ad is priced at $5 million. Forbes estimates advertising revenue alone will top $400 million.

Tickets are going for an average of $6,000 each, and those prices will only go up as we get closer to the game.

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